Bright Pink Running to Defeat Breast Cancer

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                                  26.2

                                 Miles

                       NYC Marathon


Team Bright Pink

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Bright Pink new york city marathon

About Bright Pink

Our Mission


Bright Pink helps to save lives from Breast Cancer and ovarian cancer by empowering women to know their risk and manage their health proactively





Our Strategy


We focus on health, not cancer, to inspire women to practice prevention. Our innovative programs, strategic initiatives and powerful partnerships directly reach women in their daily lives and healthcare providers in their daily practice.





Our Approach in Action


We take a two-pronged approach to breast and ovarian health education. By educating young women as well as their healthcare providers, we’re fostering a supportive healthcare relationship where informed women have proactive conversations with trusted providers on a regular basis. Our unique mix of digital and in-person tactics drives exponential health behavior change.


Learn more about our Programs and Initiatives. 





Our Values


Exude BRIGHTNESS


We breathe energy, optimism, and enthusiasm. We are informed, tenacious champions for women as they journey toward healthier, brighter futures.


Model PROACTIVITY 


We empower women to take charge of their breast and ovarian health by equipping them with the trusted, actionable, and evidence-based information they need to reduce their cancer risk.


Build PARTNERSHIPS


Our partnerships with medical professionals, peer organizations, media, healthcare innovators, supporters, volunteers, and trusted brands fuel our mission-driven work.


Ensure INCLUSIVITY


We aim to be a resource for all women by meeting them where they are in their daily lives and centering our work around their needs.


Pursue INNOVATION


We apply the latest in medical research, healthcare, and digital communication to meet the ever-changing needs of women as they navigate the shifting healthcare landscape.


Obsess over IMPACT 


We engage in data-driven decision making to create meaningful, measurable impact in the form of positive health outcomes for women at elevated risk of breast and ovarian cancer.


rob sudakow new york city marathon

NYC, Rob Sudakow, Bright Pink, NYC Marathon, Breast Cancer, Robert Sudakow

NYC, Rob Sudakow, Bright Pink, NYC Marathon, Breast Cancer, Robert Sudakow